Peugeot Australia is blooming with pride to be announced as an Associate Sponsor for the 2022 Melbourne International Flower and Garden Show. This will be the first time Peugeot has supported the globally renowned Melbourne event. Featuring the best landscape and floral talent from Australia and around the world alongside an extensive array of garden retail products, the Show is a celebration of lifestyle and the great outdoors.
From Wednesday 30th March – Sunday 3rd April at the heritage listed Royal Exhibition Building and Carlton Gardens, Peugeot Australia will welcome attendees to the Peugeot Escapade Village at the entrance to the Show.
At the stand, the recently launched Peugeot 3008 GT Sport Plug-In Hybrid AWD will be joined by the Peugeot Expert Van, where attendees will not only be able to learn more about the diverse range of Peugeot vehicles offered in Australia, but also explore their next Melbourne getaway with French flair.
After a successful launch in New South Wales in December and the Australian Capital Territory in March, Peugeot Australia is pleased to extend the Escapades initiative to Victoria. From unmissable places to hidden gems, Peugeot has selected venues and experiences across Melbourne and Victoria for a perfect weekend or daytrip away. At the Show, the Peugeot Escapade Village will highlight suggested escapades from La Montagne (Mountain), Le Bord de Mer (the beach) to La Provence (countryside) and La Ville (the city), each including plenty of bespoke ideas tailored for families, couples, or groups of friends and designed to support local business.
Speaking on the opening day of the Melbourne International Flower and Garden Show, Kate Gillis, Managing Director Peugeot Australia, said: “We are delighted to be supporting this year’s Show and it is with great excitement we can share both our LCV and Plug-In Hybrid SUV offerings with those in attendance as well as spark interest in our recently curated Victorian Peugeot Escapades.”
“With a rich heritage and core focus on innovation and design, we believe there is a natural alignment between the Melbourne International Flower and Garden Show and Peugeot Australia” she added.
As a nod to the innovation in design both the annual show inspires and Peugeot instils in its product offering, this year, Peugeot Australia will be presenting the newly created “Innovative Design Award” at the Opening Breakfast on Wednesday 30th March. This inaugural award will be judged on the uniqueness and stand-out style the presentation displays.
Marcus Gale, Event Director of the Melbourne International Flower and Garden Show, commented: “We are delighted to have Peugeot Australia on board as an Associate Sponsor for the 2022 Melbourne International Flower and Garden Show. This year is set to be a glorious five-days celebrating the best of Australia’s horticultural industries, and we can’t wait to see the Peugeot Escape Village come to life.”
Those in attendance of the 2022 Melbourne International Flower and Garden Show can visit the Peugeot Escapade Village, open daily (9am – 5pm) from Wednesday 30th March – Sunday 3rd April 2022.
Further information and ticketing details for the Melbourne International Flower and Garden Show can be found here: https://melbflowershow.com.au/
Further information on the Peugeot Escapades can be found here: https://peugeotescapades.com.au/