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THE PEUGEOT LIONS
THE PEUGEOT LIONS 1933

EVOLUTION OF THE PEUGEOT LOGO

The evolution of the iconic PEUGEOT lions

 

THE PEUGEOT LIONS

Since the iconic PEUGEOT lion first appeared, it has constantly evolved and has perpetually highlighted the passionate, feline character of the brand.

 

THE PEUGEOT LIONS LOGO 1905

1905

THE BIRTH OF A CLAW

The grilles of Lion Peugeot brand cars were crowned with the lion walking on an arrow. Over the next few years, bikes and tools used variations of the same theme.

 

Lion Peugeot 1923 Baudichon

1923

THE LION PHENOMENON THRIVES

PEUGEOT owners also adorned their radiator caps with a lion, designed by the sculptor Baudichon.
Lion Peugeot 1933 fuseau sochaux grille

1933

THE LION REIGNS ON THE GRILLE

Every PEUGEOT car featured a lion’s head at the top of its grille from 1933. In 1935, its design changed in the form of the “fuseau Sochaux” line.

 

Lion Peugeot 1948 Franche Comté coat of arms

1948

THE 203 ADOPTS THE LION FROM FRANCHE-COMTÉ

A lioness’ head embellished the bonnet of the 203, which also featured new insignia with the lion from the Franche-Comté coat of arms.
THE PEUGEOT LIONS 1955

1955

THE FRANCHE-COMTÉ LION IS ALSO ADDED TO THE 403

For safety reasons, lions’ heads were later withdrawn from the bonnets of both the 203 and 204 in September 1958.

 

Lion Peugeot 404 1960

1960

THE LION CHANGES ITS STYLE

The PEUGEOT 404 inaugurated a new lion with a flowing mane, crowned with PEUGEOT lettering and set in the centre of the grille.
PEUGEOT logo 504 1968

1968

THE LION BREAKS NEW GROUND

On the 504, the lion adopted a super-sleek style, a flat shape and was either gold- or chrome-plated.

 

Peugeot logo 1975 Lion outline

1975

THE LION OUTLINE

The new heraldic PEUGEOT lion was showcased with angular features, empty in the middle, and was known as the lion outline.
PEUGEOT logo 1998

1998

THE LION EVOLVES AND SHOWS GREATER DEPTH

The logo displays greater depth through the reflections of its new chrome finish.

 

THE PEUGEOT LIONS 2010

2010

THE LION ADOPTS A NEW STANCE

The more dynamic, intensely fluid PEUGEOT lion is created with a bi-metallic effect through its contrasting matt and gloss finishing.
PEUGEOT UNIVERSE
THE PEUGEOT LIONS 2020

2020

THE NEW FACE OF PEUGEOT

A new emblem: Accelerated lines, ready to roar with passion: the new coat of arms is inspired by the lines of the one from the 1960s, revisited to express a powerful modernity.

 

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