Cultivating Creativity
Since we built our first car in 1889, we have been committed to leading the industry with style and flair. This relentless drive for aesthetic achievement is, perhaps, most tangibly embodied by the ADN building. The ADN (Automotive Design Network) combines heritage and pools talent across the Peugeot brand. This inspirational and cutting edge building houses some of the most experienced minds in car design. It is the springboard for a bright and innovative future for European design and manufacture.
|
|
Peugeot Style Every Peugeot model embodies in its own way the characteristic Peugeot genes that give all of the Marque’s models their strong identity. Elegant in style, the distinct 'feline' look begins with elongated headlights and a wide mouth grille. Flowing lines and harmonious silhouettes complete the picture. Which is why every Peugeot is, unmistakably, a Peugeot. |
|
|
Peugeot Concept Cars As a unique item, a concept car is not subject to the same economical or technical constraints as a production model. Its development, which is much quicker, generally requires 12 months from the initial brief to the presentation of the completed vehicle. Objective: to be ready for the motorshow where the vehicle will be unveiled. The idea of a concept car originates from a product strategy or styling strategy of a brand. It can also come from the proposals of designers invited to work on a particular subject or to make a particular designer's unique idea a reality. Over the years Peugeot has produced a number of stunning concept cars that have wowed audiences at the world's biggest motorshows. |
|
|
Peugeot Design Contest In 2000, Peugeot held its first online international design competition, giving designers or even car enthusiasts from all over the world the opportunity to express their ideas for creating the Peugeot of the future. This event met with such overwhelming success that the Peugeot Design Contest is now held every two years. Each contest takes on a particular theme, and the winner's prize includes a full scale model built by Peugeot and displayed at a major international motorshow. |
